{"product_id":"stop-the-insanity","title":"Susan Powter (Stop the Insanity Sweatshirt)","description":"\u003ch1 data-pm-slice=\"1 1 []\"\u003e\u003cspan\u003eSusan Powter — Stop the Insanity! 1990s Sweatshirt\u003c\/span\u003e\u003c\/h1\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eSusan Powter. 1993. Bleached buzz cut, bright red lipstick, and a woman screaming at America to STOP THE INSANITY! Long before wellness influencers took over Instagram, there was one very loud blonde lady on late-night television who absolutely refused to shut up.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIf you were awake at 2 AM in the early 1990s, chances are you encountered \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eSusan Powter\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, the Australian-born fitness guru who became one of the most recognizable faces of the infomercial era.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAnd once you saw her, you certainly didn't forget her.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWith her platinum-blonde buzz cut, enormous personality, and a speaking voice that seemed permanently set to maximum volume, Powter was unlike anyone else selling exercise programs on television.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eForget the leg warmers, perky aerobics instructors, and cheerful encouragement of the Jane Fonda generation.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSusan was pissed off.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAfter struggling with her weight following a difficult divorce, Powter developed her own approach to fitness and nutrition, opening a wellness center in Dallas, Texas, before taking her message to television.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHer philosophy was fairly simple: stop starving yourself, stop wasting money on ridiculous diets, eat properly, breathe, and get moving.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBut it wasn't necessarily what she was saying that made her famous.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIt was HOW she said it.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e1993\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, her \u003c\/span\u003e\u003cem\u003e\u003cspan\u003eStop the Insanity!\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e infomercial became a late-night television phenomenon. There she was, pacing around a stage, waving her arms, yelling at an audience of women, and attacking the multibillion-dollar diet industry with the intensity of someone who had just discovered her husband sleeping with the babysitter.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAnd America loved it.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHer accompanying fitness program, complete with audiotapes, exercise videos, nutritional guides, and a body-fat measuring device, sold by the hundreds of thousands. Her \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e1993 book, Stop the Insanity!\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, became a bestseller, and Powter quickly transformed herself into a multimillion-dollar fitness empire.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBy \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e1994\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, she had her own nationally syndicated television program, \u003c\/span\u003e\u003cem\u003e\u003cspan\u003eThe Susan Powter Show\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e, and was appearing everywhere from magazine covers to television talk shows.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eShe even became the subject of a \u003c\/span\u003e\u003cem\u003e\u003cspan\u003eSaturday Night Live\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e parody, which, in the 1990s, was practically a certificate of cultural importance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAnd then, almost as quickly as she'd appeared, Susan seemed to vanish.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBehind the scenes, business disputes, lawsuits, and financial problems gradually dismantled the empire she'd created. After earning millions during her peak years, Powter eventually found herself struggling financially, a remarkable reversal for a woman who had once been one of television's most successful pitchwomen.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHer story received renewed attention decades later, including a documentary exploring the extraordinary rise and fall of the woman who had once been impossible to escape on American television.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBut for anyone who remembers the glorious insanity of 1990s infomercials, Susan Powter remains an absolute icon.\u003c\/span\u003e\u003c\/p\u003e","brand":"Printify","offers":[{"title":"S \/ Navy","offer_id":67940030513310,"sku":"25592400920910636784","price":38.0,"currency_code":"USD","in_stock":true},{"title":"S \/ Purple","offer_id":67940030546078,"sku":"29374877719282917356","price":38.0,"currency_code":"USD","in_stock":true},{"title":"S \/ Black","offer_id":67940030578846,"sku":"32563548720006007835","price":38.0,"currency_code":"USD","in_stock":true},{"title":"M \/ Navy","offer_id":67940030611614,"sku":"12778225882167333149","price":38.0,"currency_code":"USD","in_stock":true},{"title":"M \/ Purple","offer_id":67940030644382,"sku":"98152557634167820273","price":38.0,"currency_code":"USD","in_stock":true},{"title":"M \/ Black","offer_id":67940030677150,"sku":"78365882536574456155","price":38.0,"currency_code":"USD","in_stock":true},{"title":"L \/ Navy","offer_id":67940030709918,"sku":"26777134074100862461","price":38.0,"currency_code":"USD","in_stock":true},{"title":"L \/ Purple","offer_id":67940030742686,"sku":"59929811775974520264","price":38.0,"currency_code":"USD","in_stock":true},{"title":"L \/ Black","offer_id":67940030775454,"sku":"27168815718257090223","price":38.0,"currency_code":"USD","in_stock":true},{"title":"XL \/ Navy","offer_id":67940030808222,"sku":"21398093105390011636","price":38.0,"currency_code":"USD","in_stock":true},{"title":"XL \/ Purple","offer_id":67940030840990,"sku":"11952333500125676503","price":38.0,"currency_code":"USD","in_stock":true},{"title":"XL \/ Black","offer_id":67940030873758,"sku":"13389473244458347185","price":38.0,"currency_code":"USD","in_stock":true},{"title":"2XL \/ Navy","offer_id":67940030906526,"sku":"19925369174761133425","price":38.0,"currency_code":"USD","in_stock":true},{"title":"2XL \/ Purple","offer_id":67940030939294,"sku":"98460925625975252616","price":38.0,"currency_code":"USD","in_stock":true},{"title":"2XL \/ Black","offer_id":67940030972062,"sku":"81726605070444039815","price":38.0,"currency_code":"USD","in_stock":true},{"title":"3XL \/ Navy","offer_id":67940031004830,"sku":"64442984826303580896","price":38.0,"currency_code":"USD","in_stock":true},{"title":"3XL \/ Purple","offer_id":67940031037598,"sku":"17894178882426814398","price":38.0,"currency_code":"USD","in_stock":true},{"title":"3XL \/ Black","offer_id":67940031070366,"sku":"30216769660023885270","price":38.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0660\/1893\/4942\/files\/13240424743046618770_2048.jpg?v=1793914249","url":"https:\/\/brankobrand.com\/products\/stop-the-insanity","provider":"Branko Brand","version":"1.0","type":"link"}